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Ethical Concerns in Artificial Intelligence: An Overview

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AI ethical issues are becoming increasingly relevant to businesses of all sizes due to potential product failures, brand damage and legal ramifications.

The European Commission has provided ethical guidelines for trustworthy AI which outlines 7 key requirements for AI systems. UNESCO is also leading international efforts in developing global standards with strong ethical guardrails. 

This blog post, inspired by a trend highlighted by the impeccable Exploding Topics, will explore the ethical implications of AI and the efforts being made to address these concerns. We will discuss the potential issues related to AI, the international efforts made in developing ethical frameworks, and how companies are approaching this concern. 

Ethical Issues with AI


AI has transformed how businesses operate but has also raised several ethical concerns. These concerns range from biased algorithms to privacy and security hazards. A significant concern with AI is that it may result in job losses, and companies are investing in the technology to save on labor costs. However, this also depersonalizes labor and human needs, leading to ethical concerns. 

Bias in the algorithms is another concern, as AI algorithms rely on historical data and may replicate these biases in decision-making processes. Privacy risks and cybersecurity hazards also arise when AI systems collect data from users, leading to potential misuse or unauthorized access.  

International Efforts in Developing Ethical Frameworks

ai generated art
AI generated art

International bodies have realized the importance of ethical frameworks in the development of AI. The European Commission's trustworthy AI guidelines focus on seven requirements for AI systems and emphasize respect for human rights, transparency, accountability, and security. UNESCO is leading the way in developing global standards with ethical guardrails for AI

In November 2021, UNESCO published the world's first-ever global standard on AI ethics – the 'Recommendation on the Ethics of Artificial Intelligence'. This framework was adopted by all 193 Member States, highlighting the importance of protecting the human rights and dignity at the core of AI systems. What sets this standard apart is its extensive Policy Action Areas, which translate ethical principles into concrete actions for data governance, education and research, gender, and social well-being. Four core values also underpin the Recommendation: respect and protection of human rights, living in peaceful and interconnected societies, ensuring diversity and inclusiveness, and flourishing of the environment and ecosystems.

Their initiative ensures that AI technology design and implementation is in line with ethical values that uphold human dignity, autonomy, and justice. 

The ACM Global Technology Policy Council has released the first set of ethics guidelines for autonomous vehicles, highlighting the ethical responsibilities of developers, manufacturers, and regulators. With these guidelines in place, AI can work for the greater good of humanity and the environment.

Corporate Ethics and AI Implementation

ai generated art
AI generated Art

Companies recognize the ethical implications of AI implementation and have begun to address them. Companies like Microsoft and Google have realized that ethical considerations play a critical role in AI development and have set principles to ensure trust in their systems. 

Microsoft employs several hundred people dedicated to ethical AI development and has established principles such as transparency, fairness, reliability, and privacy in its AI practices. Google has set guidelines for AI applications and fields that it will not pursue, including technologies likely to cause overall harm or weapons whose purpose is to cause injury to people.

Google understands the importance of this and has outlined principles for its applications in order to promote social beneficial outcomes. 

AI has the potential to transform a multitude of industries including healthcare, transportation and entertainment, and Google will weigh the benefits against the risks in order to make informed decisions. Additionally, AI can help us comprehend and manage vast amounts of information while respecting local laws and values. Google recognises that bias can occur within AI algorithms and datasets, and is committed to avoiding any unjust impacts on people related to their race, ethnicity, gender, nationality, income, sexual orientation, ability, and political or religious beliefs. Promoting fairness and responsibility in the development and use of AI is a key priority for Google.

Trustworthiness in AI

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Trust is critical in AI, and businesses that consider human values and social responsibility alongside AI implementation are most likely to thrive. Trust hinges on transparency, ethical principles, and safety in AI operations. 

AI systems must be transparent and understandable to end-users, and clear explanations should be given in decision-making processes. Data collected by AI should be ethical and unbiased, and privacy measures put in place to ensure the safety of user data. By focusing on trust and ethical AI implementation, businesses can gain end-user trust and secure their reputation.


In conclusion, AI offers significant potential business benefits through its automation of business processes but requires responsible and ethical development. The ethical implications of AI range from biased algorithms, privacy risks, and cybersecurity hazards. International bodies, such as the European Commission and UNESCO, have established ethical frameworks to ensure ethical AI formulation and implementation. 

Companies have set principles to ensure ethical AI practices, such as transparency, fairness, and privacy protection. By prioritizing trust and ethical AI implementation, businesses can thrive and secure their reputation. Finally, striking a balance between the benefits and ethical considerations of AI is crucial in ensuring its responsible and ethical development. 

About the author

Andrea Riezzo

I'm Andrea Riezzo, and I want to share my passion for creativity, inspiration, and design with you. As a creative, I've always been fascinated by the power of graphic and web design, social media, and photography to tell engaging stories and capture the imagination.

With 15+ years of experience in the industry, I've developed a deep understanding of what it takes to create designs that grab attention and leave a lasting impression. My expertise as a freelance graphic - web designer has enabled me to work on some truly incredible projects, and I've had the pleasure of collaborating with some amazing clients over the years.

So let's dive in and create something truly amazing - because when it comes to creativity, the possibilities are endless.

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